JOIN USRat Trap, a fusion brand, is a one-stop store for trendsetting clothes. The store located at Forum Mall, Koramangala, has a great collection for both the sexes. Bright colours and stylish designs make the clothes here popular among the youth.
What is attractive about this collection is its affordability. Easy on the pocket, the clothes are made in sync with the trends across the world. The apparels have been designed in a manner that provides the customers the flexibility to mix and match and use their creativity. The brand, started by Ranna, Keya and Samarth Agarwal, targets the youth and the changing trends. The name might sound quirky but the ideology behind it is to attract the youngsters.
Keya, one of the owners of the store, says that her family has been in the business for a long time. The clothes in the store are designed by their team of experts and they look into the nitty gritties like comfort, style and quality while making these.
“We have our own yarns and make the fabric ourselves. Since a lot of our clothes are exported, we have to adhere to quality checks. Hence, they are of a superior quality. Even after a few washes, the colour and the quality remains intact,” she
informs.
The brand has a very youth-friendly approach and the clothes go on to show that. There are funky tube tops and tunics, high-waist pants, which are very much in fashion as well as maxi skirts and dresses. Though small, the brand has accessories too, which have been made by the same material used for the clothes. Ranna, one of the owners of the brand, says that it was high time that they launched their own brand. “We were catering to everyone in the market. Finally, we thought about starting our own niche outlet so that we can showcase the clothes that we make.
As we knit our own fabric and make our own clothes, the products that come into the store are directly from the manufacturer to the customer. There is no middle man involved in it. This is the main reason why the costs are so low, we try to keep it well below Rs 1,000 so that the students can afford them. Leggings and tops are some of our fast-moving stuff and most of our customers are college students,” she says. The leggings and slacks in the store are trendy and extremely comfortable. Ranna informs that it is made with 92 percent cotton and eight percent lycra, which makes them last long. “We have knitted leggings like the ‘houndstooth leggings’, which look very trendy and chic when worn with a nice top,” she adds.
From party dresses to casual tops, shorts, and skirts, the brand has a wide variety of clothes in the offing. Those who are looking to accessorise can buy the funky mufflers or scull caps to add to the style quotient. A great place to splurge, the brand makes fashion affordable.
Debayan Ghosh, first-year BSc, Christ College, wore a printed boxer and orange Polo
T-shirt.
Punchline: “It’s nice and casual. Wearing printed boxers for casual outings has become quite common now and it looks very stylish if a person knows how to carry it well.”
Price: Orange Polo T-shirt (Rs 599), printed boxers (Rs 299).
Sushmita Raj, second-year BCom, Mount Carmel College, wore a black and white striped tube top, high-waist black pants.
Punchline: “Tube tops are the flavour of the season and this one is quite trendy. I also like the fit of the high waist pants they can be clubbed with anything. Accessorising it with big pair of earrings or a neckpiece would have added to the look as well.”
Apoorva, second-year BCom, Mount Carmel College, wore a black ‘silvina’ short dress which was sequined at the bottom.
Punchline: “I like the fact that it is so comfortable and fits me well. The dress is extremely stylish, it is simple yet glamorous and that is what makes it different from any other dress. You don’t need to do much with a dress like this. When teamed up with a good pair of heels, it looks stunning.”
Price: Black-sequinned dress (Rs 999)
Price: Black and white striped tube top (Rs 299) and high waist pants (Rs 599).
Arpit Samani, second-year BCA, Oxford College of Science, wore a chequered shorts, a blue T-shirt and teamed it up with a sweatshirt and an indigo blue muffler.
Punchline: “The entire look is very funky and looks quite trendy. Checks can never go out of fashion. These shorts can be worn for a casual outing with friends, the
best part is that the comfort level is pretty high.”
Price: Blue T-shirt (Rs 699), chequered shorts (Rs 1199) sweatshirt (Rs 1399) and muffler (Rs 199).
Nirusha Ravi, second-year BSc, MS Ramaiah College of Arts Science and Commerce, wore a pale pink and black shaded and collared tunic.
Punchline: “It’s comfortable and light and has a very contemporary look. It can be worn with a leggings, a pair of jeans or with a pair of heels and one is set. It is an elegant dress and can be worn at a party or for a get together with friends.”
Price: Shaded tunic (Rs 999)