Riding to safety

BIKER's DELIGHT

Riding to safety

A large group of bikers recently got together at Cubbon Park for a ‘Helmet Safety Ride’, which was organised by FirstRide.in. The event saw more than 500 bikers supporting the cause by riding for about 15 to 20 km across the City, in an effort to raise awareness about the importance of using a helmet and road safety.

Over 30 biker clubs and youth from various colleges joined the event, which was supported by the Bangalore City Traffic Police.

‘Helmet Safety Ride’ was held to assist the traffic police in their constant endeavour to make roads safer.

The initiative was driven by the core message: ‘Safety isn’t a slogan, it’s a way of life’, which clearly stated the company’s objective of positively impacting the lives of people by helping them inculcate ‘safe riding’ as a habit.

MNBR Prasad, DCP(Traffic-East); S Satya Pal, NRSO President and M Srinivas joined the event as special guests.

R Chakravarthy, veteran biker and senior member of club RD350, Rohit Giri, national road racing champion and Roshni Sharma, India’s first female rider who rode solo from Kanyakumari to Leh, also participated to show their solidarity with the cause.

The event has also found itself in the India Book of Records for bringing together the highest number of bikers to support a social cause. Talking on this, Vijay Kumar Reddy, CEO, FirstRide.in said, “We are very happy to see that the event organised to support a social cause has entered into the India Book of Records. It wouldn’t have been possible without the support of the Bangalore Traffic Police and the biker clubs in the city. I would like to make a special mention of the Riders of Bangalore (ROB) club, which has given us great support by gathering all the biker clubs and encouraging them to support this positive initiative.”

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