JOIN USBirla FS to kick off property demat
In a bid to de-risk consumers of property projects from bank loan-related stresses, Birla Financial Services India (BFSI), a wholly owned subsidiary of Yash Birla Group, will launch the property ‘demat model’ through Birla Homes, a top executive said on Wednesday.
Talking to Deccan Herald, Birla Financial Services India Managing Director Manoj Singh said, “Birla Homes is coming up with end-to-end solutions for buyers and residents of our projects,” he said.
He described the broad contours of the plan. “A combination of pre-investment and ownership will be finalised with a minimum customer investment of Rs 30,000 to 50,000 per month, for a period of three to five years.
“During this period, investors will be free from the burden of interest on products like home loans and will every month, continue to acquire a part of their ‘Dream Home’, with an assumption that the valuation of the property will go up by 45 per cent during this period,” he added.
Manoj went on to say, “The understanding is that by the end of investment period, investors will have an ownership of 75 per cent (45 per cent property appreciation + 30 per cent investment) in their property. This leaves them with options of either investing (paying) the remaining 25 per cent to take 100 per cent ownership of their Dream Home, or of exiting with a profit. More details shall be disclosed soon.”
Enters Bengaluru market
Birla Homes has announced its foray into the real estate market in Bengaluru through an alliance with City-based developer Apple Spire. It launched the first residential project, Birla Apple Spire, at Nayandahalli on Mysuru Road, which would offer premium two-BHK and three-BHK apartments spread across 25 floors.
The company has offered a launch price of Rs 6,500 sq ft for a few days only. It said the project will have 250 flats with prices ranging from Rs 99 lakh to Rs 1.27 crore. Apple Spire MD C Chandrashekar said, “The total investment will be about Rs 100 crore and the time-frame will be two years. We are expecting to deliver the flats by March 2017.”
The company is launching another project called Birla Maysons Udbhava, located in northeast Bengaluru. The project is a cluster of 10 limited edition row houses, where the total area of each house ranges from 3,850 sq ft to 4,250 sq ft.
Adding value
Demat model is via Birla Homes, which will give end-to-end solutions for buyers
Ownership is finalised with a minimum investment of Rs 30,000 to 50,000 per month, for three to five years.
By the end of investment period, investors will have an ownership of 75% in their property