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Feeling the pulse of the young

Haute style
Last Updated 24 January 2016, 18:38 IST

Classic outfits in striking cuts and designs rule the wardrobe of today’s women.‘Impressions’, a woman’s clothing store in the City, showcases outfits that
are inspired by international fashion trends and local flavours.

A passion for fashion

Offering trendy styles in clothing varying from trendy tops to daring and delicate dresses, the brand has something for every fashionable woman of today. Be it knee-length or short dresses, classic gowns that hit the floor or distressed denims and snazzy   jackets, ‘Impressions’ has a style solution for every customer.

Their present collection has a dominating presence of party wear. It varies from embellished and plain coloured garments to dresses with bold patterns like bandage styles. There is a lot to choose from. “The latest trends on the ramp and what celebrities are into often influence our collections,” says Nasir Jiwani, partner of ‘Impressions’.

The store updates their collection as and when new styles pop up. They keep adding new products every month. “Our motto is to provide a complete look for any occasion at great prices, while not compromising on quality,” says Nasir. With tops starting from Rs 595 and dresses from Rs 1,295, the store has it all.

 The brand strongly believes that women are blessed and should be spoilt with choices. “Fashion is supposed to be fun. Our target audience is any woman who has a passion for fashion,” says Nasir. He adds that the current trends include crop tops and distressed denims with patches or embellishments.

    “Sequins are making a re-entry and dungarees have caught on now. Interesting styles like cage-back crop tops are also hot choices amongst youngsters. We also bring in a lot of styles, which are specifically requested by our customer. We have suppliers and designers in Mumbai and Delhi, and we request for orders accordingly,” details Nasir.

‘Impressions’ is located at 8/9/10, Ashoka Plaza, Kamaraj Road, Commercial Street. The store is open from 10.30 am to 9.30 pm.

Anjana, a final-year MSc Computer Science student from St Joseph’s College, teamed an off- shoulder crop top with a pair of stretched denim.
Punchline:  “I love the cool and stylish look of the whole outfit. While the top is colourful, the denim is comfortable and is a
good fit.”
Price: Crop top (Rs 975) and stretched denim (Rs 1,495)

Rinna Jerome, a second-year BBA student of Baldwin’s Women’s Methodist College, slipped into a Littlehead printed dress.
Punchline: “The print is vibrant and the fabric is comfortable and close to the skin. The outfit is perfect for a night out with friends.”
Price:  Printed dress (Rs 2,295)

Aparna raturi, a second-year LLB student of The Oxford College of Law, wore a peach dress.
Punchline: “The fabric flows well and adds a classic touch to the whole look. Though there is minimal detailing on the dress, it has a striking appeal. The dress would be a great choice for a party.”
Price: Peach dress (Rs 2,495)

Rachael, a second-year BCom student of East Point College, wore a yellow printed skirt with a sequin crop top.
Punchline: “The combination gives  a perfect contrast, where the glittery top and the classic cut of the skirt blend in, making a trendy look.”
Price:  Yellow printed skirt (Rs 1,495) and sequin crop top (Rs 975).

Maya gambheer, a first-year medical electronics student from MS Ramaiah Institute of Technology, slipped into a black gown.
Punchline: “The classy cut and the striking copper pattern on the dress make the outfit the right choice for a dinner event.”
Price:  Black gown (Rs 4,495)

Saranya Nair, a second-year BCom student of Jyoti Nivas College, teamed a crochet knit crop top with a black spaghetti top and matched it with a pair of distressed denims.
Punchline: “I love how the crochet top falls on me. The denim is super-comfortable.”
Price: Crop top (Rs 1,295), black spaghetti top (Rs 195) and distressed denim (Rs 1,295).


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(Published 24 January 2016, 15:54 IST)

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