JOIN USComfort food in multiple variants
Our journey with this comfort food began some decades ago. The first ever jingle that we went gaga over was Maggi chahie humei abi, dhundo koi excuse nahi... on television. Since then our fondness for Maggi has only grown.
Even though there was a bleak period when the instant noodles were banned after it was found they were unsafe for consumption, it was short-lived. It has been our companion during sleepovers, 4 am hungers and casual munching in-between meals.
We like it in different variants, sometimes with cheese, sometimes with vegetables, and sometimes with tomato ketchup. But the idea of a having shawarma maggi, butter chicken maggi, maggi lasagne, dosa maggi and vada pav maggi came off as a surprise to Delhiites who enjoyed these variants of Maggi at the Maggi Festival organised by GoBuzzinga recently.
Metrolife spoke to a few attendees of the festival, to see if these innovations in Maggi are what they wanted or does the traditional Maggi in its simplicity works best for them.
“Innovations are always good but I like Maggi in its simple way with a little oregano, butter and cheese,” said Nainika Oberoi, 26, who had tried crispy maggi and vodka maggi.
But for Bharat Singh, who was busy relishing his chicken sandwich Maggi, the variants in Maggi were way beyond his expectations. Not only did he like them, he was also looking forward to get recipes of these dishes so that he could try them at home.
In a similar excitement was nine-year-old Girdhar Chandok who loved vada pav maggi. “I had got bored of plain Maggi and it was almost tasteless for me. But it’s a nice concept to have Maggi in so much variety,” he said.
Some people at the festival also claimed that Maggi was overdone with so much variety. As 24-year-old Aakriti Ganguly mentioned, “I love Maggi and that’s what got me here. But then there’s too much added because of which its original flavour is lost.”
So we see how the variants of comfort food are unsuccessful in beating the originality and simplicity of plain masala maggi. There was also dosa maggi, and the blend of south Indian food flavours with Maggi received amusing responses from visitors.
“It’s crazy here,” said Kanika Pandit while being charmed by dosa maggi. The dish, according to her, was the best offering of the entire festival. She loved the south
Indian twist to maggi, but after all newness of the dish, she said that the “old maggi” is the best and most convenient food item. Twenty six-year-old Shubra Bhatia said she will be “taking back a lot of food experiments” from different dishes of maggi. She loved everything about crunchy maggibut still wanted to stick to her simple plain maggi.