The battle of voices

Candid take

Actor Ayushmann Khurrana says that since actors are more popular in India, they are often chosen to front concerts and shows instead of singers.

Recently, Sonakshi Sinha got into a Twitter spat with singer Armaan Malik, who opposed the idea of actors singing and performing at shows and in films. The online war began when
reports emerged that Sonakshi would be the opening act at Justin Bieber’s much-awaited India gig, though these rumours were later denied by the actor.

Ayushmann, who is both a singer and actor, says culturally Indians are tuned in a way
to prefer actors over singers.

“Our country is culturally very different — mostly only cricketers and actors are in the spotlight. It has been like that since ages. Apart from that, actors are revered more than singers as our films are all about stars lip-syncing and they are voices of the singers,” says Ayushmann.

The actor added that there is a commercial aspect involved in the big concerts
and the organisers try to boost up sales by involving Bollywood stars.

“There is a commercial aspect attached in concerts and sponsors depend on
tickets sales. So they want to bring in stars who the public would want to see.”

“It is based on the popularity level of an artiste in a concert. I think it is culturally tuned like that. I don’t know if it is right or wrong,” he said.

Ayushmann’s film ‘Meri Pyaari Bindu’ is slated to release on May 12.