BMW unveils all-new 5 Series range in India

German auto giant BMW on Thursday rolled out the all-new 5 Series range of its luxury sedan in India.

With a clear focus of making a bang in the nascent, yet promising Indian luxury car market, the new 5 Series, which was launched by cricket icon Sachin Tendulkar, at a glittering event here, is said to adapt to not only an active lifestyle, but also to personal taste; what the company calls as a sports-business sedan with athletic design, powerful dynamics, unparalleled agility and superior comfort.

The new 5 Series is available in three diesel variants -— the 520d Sport Line, 520d Luxury Line and 530d M Sport, and one petrol variant — the 530i Sport Line, which are all locally produced at BMW’s facility in Chennai. Prices for the cars begin from Rs 49,90,000 (ex-showroom prices, effective July 1, 2017).

“The BMW 5 Series is the most  successful business sedan on the planet, bringing together sporting agility, presence and comfort. The cars are at the leading edge of technology when it comes to driver assistance and connectivity,” BMW Group India President Vikram Pawah told reporters.

The BMW 5 Series boasts of certain never-before-seen-nor-heard-of innovations, such as Gesture Control, Remote Control Parking, BMW Display Key, Wireless Charging, Parking Assistant with Surround View and a next-gen Head Up Display.

Besides, high-end safety features, such as Dynamic Stability Control including Dynamic Traction Control, Cornering Brake Control, Hill Descent Control, Side-impact Protection, Runflat Tyres, and crash sensor complement existing safety fittings like ABS.

Launched in 1972, the BMW 5 Series has been a global sensation eversince, having sold eight million cars since then worldwide.

In India, the company has sold 19,000 units of the 5 Series over a decade, translating to 30% of its total sales of around 66,000 cars coming from the said series in the given period.

Interestingly, BMW celebrates its 10th anniversary in India this year, and plans to up its dealership network to 50 in 2018, from the current 41 outlets.