Video sharing platform YouTube has confirmed that YouTube Rewind, the company's annual year-end round-up of trends, creators, memes, and the most popular videos on the site, has been cancelled for good. According to The Verge, instead, YouTube has stated it will "refocus our energies on celebrating you and the trends that make YouTube with a different and updated kind of experience," although the company didn't elaborate further on what it'll be replacing Rewind with. YouTube will also be relying on creators on its platform to fill the gap. The company already took off 2020 Rewind, citing the difficulties of the year: “2020 has been different.”
Published 09 October 2021, 10:19 IST