“The company is enhancing focus on fresh fruits and vegetables as a category. We are thinking to open new format stores only for that,” Future Fresh foods Limited President K Radhakrishnan told reporters here on Wednesday.
According to Radhakrishnan, fruits and vegetables is a profitable category and promises upto 10 per cent margin after taking into account wastages and supply chain losses.
Published 24 November 2010, 15:10 IST