Arvind Mills ties up with Birla Cellulose

The fabric, ‘Excel Denims’, would be manufactured at Arvind Group’s production facility in Ahmedabad, which has a capacity of 120 million metres of fabric per annum.

While Birla Cellulose would be involved in the R&D to create the fibre made of super refined wood pulp, Arvind would be manufacturing the fabric and selling them both in the domestic and international markets.

The new fabric has qualities like superior strength, lustre, bounce, softness and comfort, the company said.

Narendra Modi or Rahul Gandhi? Who will win the battle royale of the Lok Sabha Elections 2019


Get real-time news updates, views and analysis on Lok Sabha Elections 2019 on Deccanherald.com/news/lok-sabha-elections-2019 


Like us on Facebook or follow us on Twitter and Instagram with #DHPoliticalTheatre for live updates on the Indian general elections 2019.

Liked the story?

  • 0

    Happy
  • 0

    Amused
  • 0

    Sad
  • 0

    Frustrated
  • 0

    Angry