<p>In a bid to maintain transparency in tariff, the Telecom Regulatory Authority of India (Trai) on Monday asked all mobile operators not to mislead customers through tariff advertisements.<br /><br /></p>.<p>The regulator said that advertisements published by telecom companies should be transparent, non-misleading and unambiguous, disclose all information in unambiguous manner and contain the website address and customer care number of the operator.<br /><br />“Advertisements issued in vernacular languages should contain all the mandatory disclosures in the same vernacular language,” Trai added.</p>
<p>In a bid to maintain transparency in tariff, the Telecom Regulatory Authority of India (Trai) on Monday asked all mobile operators not to mislead customers through tariff advertisements.<br /><br /></p>.<p>The regulator said that advertisements published by telecom companies should be transparent, non-misleading and unambiguous, disclose all information in unambiguous manner and contain the website address and customer care number of the operator.<br /><br />“Advertisements issued in vernacular languages should contain all the mandatory disclosures in the same vernacular language,” Trai added.</p>
