JOIN US'Twilight' star Robert Pattinson has been named the new face of Dior Homme fragrance.
The 27-year-old actor will be featured in a campaign photographed by Nan Goldin and filmed by Romain Gavras, reported Ace Showbiz.
"Dior Robert," the company said in a Twitter post, accompanied with a black-and-white picture of the actor.
A statement from the fashion house read, "The House of Dior is delighted to announce that actor Robert Pattinson is to be the new face of Dior Homme fragrance.
"He has since proven the scope of his acting talents by choosing films as varied as 'Remember Me' by Allen Coulter, 'Water for Elephants' by Francis Lawrence in which he starred alongside Reese Witherspoon, or with his role as 'Bel Ami' the famous Maupassant character."
"Today we are excited to announce that he will join the privileged circle of Dior faces.
Photographed by American artist Nan Goldin and filmed by French director Romain Gavras, this new Dior Homme communication campaign is currently broadcast exclusively in Europe (except UK) and Asia (except China and Japan)," the statement continued.