Honda India launches new 110-cc DREAM NEO under 'Dream' series

Eyeing exponential growth of its business in India, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) today launched the much awaited second ‘Dream Series mass motorcycle’– the 110cc DREAM NEO in Karnataka. To stamp its presence in motorcycle segment, Honda expanded its product portfolio further in the 100-110cc mass segment which commands a lion’s share of nearly 50 per cent in Indian 2Wheeler market.

To break the clutter of “Me too” motorcycles in this segment, DREAM NEO from Honda caters to the needs of the Indian mass model riders who now aspire for an expression of individual identity believing strongly in themselves as “Apni Film ka Superstar”. They desire their dream bike to deliver best in class mileage having star features in a limited budget.

DREAM NEO is ‘Most Affordable and Most Fuel Efficient 2Wheeler’ to be launched by Honda ever in India. With its high fuel efficiency of 74kmpl*1, high power and torque while incorporating best-in-class performance and revolutionary Honda Eco Technology, DREAM NEO guarantees a dream ride every time.

Talking about Honda’s strategic direction, Mr. Y. S. Guleria, Vice President – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd., said “DREAM NEO is Honda’s next big leap towards creating deep inroads into the Indian commuter segment. Our newly opened Technical centre comprising of R&D, Engineering, Purchase & Quality team, overcame the challenge of improving Mileage and meeting the competitive price point.

Backed by our new product launches & network expansion, Honda aims to grow over 150% in 100-110cc motorcycle segment YoY. Overall, we are confident of customer demand for Honda 2Wheelers and eye 43 per cent growth with 39.3 lac unit sales in FY’14.”

Ashish Choudhary, Divisional Head – South, Honda Motorcycle & Scooter India Pvt. Ltd. said “Creating a new paradigm in mass mobility, DREAM NEO is Honda’s Most Affordable and Most Fuel Efficient 2Wheeler ever in India. While DREAM NEO is loaded with attractive & best in class features like Top Mileage of 74 kmpl*, it is being delivered at a truly aggressive pricing to delight Indian customers. Finally DREAM NEO is a package which is hard to resist by 100-110cc mass segment motorcycle customers”.

In the heart of DREAM NEO is the superior refined 110cc air-cooled 4 Stroke SI Honda engine. Delivering an astonishing fuel efficiency of 74kmpl , DREAM NEO is Honda’s most fuel efficient 2Wheeler in India.

In India, this is the first motorcycle based on revolutionary Honda Eco Technology (HET). HET combines improved piston and combustion chamber design with the help of squish band which increases compression ratio and fuel efficiency of Dream Neo. With Intelligent Ignition Control as per the load conditions, ideal combustion is attained leading to improved power output & efficiency.

On the performance front, DREAM NEO generates highest peak power of 6.15KW (8.25 BHP) @7500 RPM and Best in class torque of 8.63Nm@5500 RPM in low as well as high rpm range. DREAM NEO leaves competition way behind when it comes to initial and overtaking acceleration.

In keeping with the sensibilities of target customers, DREAM NEO has a utility oriented mature design. The vibrant dual tone graphic stickers on fuel tank & side panels coupled with the aerodynamic front cowl, trendy diamond shape front headlight, and realistic meter console with white circular design, elegant all black six spoke alloy wheels, sleek silencer and bright tail light highlight the subtle yet attractive style of DREAM NEO.

 It has been developed for Indian customers. DREAM NEO’s Long Comfortable Seat, long front & rear suspension stroke and upright sitting posture make it the best choice for fatigue free daily commuting. Its wider handle turning angle results in an incredibly small