JOIN USCrisp, a unique brand for men and women, is a dream come true for people who like European fashion and don’t know where to find it in the City. The store offers a wide range of clothes, which are manufactured in Europe and designed by some of the leading names of Europe’s fashion industry.
Located on Lavelle Road, Crisp endeavours to provide its customers a wholesome shopping experience. Hence, the look and feel of the store have been designed in accordance with the clothes available here.
Shailesh Agrawal, the retail head of the brand, explains that the shop has been designed in such a way that shoppers will feel like they are in a cellar. “We have used muted colours. Unlike other stores which have bright lights and a lot of colours on their walls, our store has only two shades — grey and burgundy.
The latter is the colour of wine and Western Europe is known for its wine. The clothes are directly sourced from Italy and other places in Western Europe and brought to the City. Even the manufacturing is done in Europe which gives the brand an edge over other brands in the market,” he says.
The brand’s latest focus is its pricing. Crisp has a section which offers clothes at a discount throughout the year. “We don’t believe in off season sales and festival offers. We have a rack which consists of clothes at very attractive prices throughout the year. ‘Rack@crisp’ offers you a chance to shop for your size and fit from even the current collection at special prices. You can choose from a wide range of brands like ‘Dirk Bikkembergs’, ‘Nina Ricci’, ‘Christian Lacroix’, and ‘Gianfranco Ferre’.
A dedicated area has been earmarked for the same and it’s easy to browse through it,” adds Shailesh.He goes on to say that the brand was started around three years ago and the entire concept was to introduce the best European designers to the fashionistas of the City. Some of the best labels are chosen for the Bangalore market. The brand not only has an attractive collection of clothes but also a variety of accessories like clutches, handbags, wallets for men and women, sling bags, ties, umbrellas as well as jewellery.
Along with accessories, there is an enviable range of shoes for both men and women which have been designed by Italian designers. The clothes reflect the latest trend and flavour of the season — from digital prints to printed maxi dresses and metallic platform heels.
Faisal Pasha, second-year PUC, Jain College, Jayanagar, sported a funky look with an ‘Independent Italia’ blazer, a ‘John and Richmond’ skinny trouser, a ‘Ballantyne’ blue crew neck T-shirt and blue and white sneakers.
Punchline: “The look is casual yet very stylish. I like the jacket as it is very trendy and unique. It can be teamed up with a pair of denims or chinos.”
Price: Grey blazer: Rs 22,500, skinny pants: Rs 11,500, blue crew neck T-shirt: Rs 5,000 and blue and white sneakers: Rs 14,000.
Abbe Dubois, final-year BA, Oxford College of Arts, wore a red ‘Trusardi’ pullover and blue denims.
He teamed these up with a red and white ‘Frankie Morello’ shoes and completed the look with a ‘Trilby’ hat.
Punchline: “This is the first time I am wearing something like this. The denim is very comfortable and can be teamed up with a host of trendy T-shirts. The best part about the outfit is the shoes. They look very fashionable.”
Price: Red pullover: Rs 8,750, denim: Rs 11,500, ‘Trilby’ hat: Rs 5,750 and red and white shoes: Rs 14,000.
Esther, final-year fashion technology, Oxford College of Science, wore a ‘Wetseal’ printed halter maxi dress and clubbed it with ‘Furla’ metallic pumps.
Punchline: “The look is feminine yet youthful. The blend of colours and design makes this dress a perfect choice for a party or casual outing with friends. All one needs to do is team it up with a nice pair of heels and the look is complete.”
Price: ‘Wetseal’ halter dress: Rs 7,000 and ‘Furla’ metallic pumps: Rs 12,500.
Chandni, first-year fashion technology, Oxford College of Science, wore a ‘Jane Norman’ pintuck sheath short black dress and carried an ‘Alexander Mc Queen’ clutch bag.
Punchline: “It’s a beautiful dress. It is perfect for a party and flaunts the curves. It will go great with a nice pair of heels. This is one of the best dresses I have worn so far.”
Price: ‘Jane Norman’ pintuck sheath black dress: Rs 7,000 and ‘Alexander Mc Queen’ clutch: Rs 22,500.
Reny, final-year fashion technology, Oxford College of Science, wore a flowing white yellow and grey digital print maxi dress. She teamed it up with a pair of platform heels and an umbrella to complete the look.
Punchline: “I love the way the dress looks on me. It has a European feel to it and the colours go well with my complexion. It is elegant and looks very trendy.”
Price: Digital maxi dress: Rs 9,500), ‘Romeo and Juliet’ platform heels: Rs 9,750 and a ‘Jean Paul Gaultier’ umbrella: Rs 9,500.
Arpit Samani, second-year BCA, Oxford College of Science, opted for a formal look with a grey ‘Marni’ three-button jacket, a ‘Cesare Paciotti’ off-white inner and teamed it up an olive-coloured ‘Griffoni’ chinos and ‘Emanuel Ungargo’ aviators.
Punchline: “It is a very chic look and though jackets are worn only in winter, the fabric is so light and soft that this jacket can be worn the whole year round. I really like the aviators. They are very trendy.”
Price: Grey three-button jacket: Rs 14,500, chinos: Rs 9,000, off-white inner: Rs 7,750 and aviators: Rs 7,000.