<p>Bullish on e-commerce potential in India, Mahindra group is set to expand in the segment with its specialty retail venture Mom & Me and also gearing up to adopt franchise model for the next stage of expansion.<br /><br />"I think e-commerce play in India is underestimated. Everybody's thinking there is bubble building up. No. I think e-commerce is going to explode in this country," Mahindra Group Chairman and Managing Director Anand Mahindra said.</p>.<p><br />When asked if the group was ready to tap the segment, he said: "We are beginning to go into e-commerce Mom & Me certainly will be a part of it."<br /><br />On whether the group would be looking to invest in other e-commerce companies, Mahindra said at present the focus was on expanding the reach of Mom & Me. "This is where are. Where could it lead to, who knows? But right now focus is only on Mom & Me," he said.</p>
<p>Bullish on e-commerce potential in India, Mahindra group is set to expand in the segment with its specialty retail venture Mom & Me and also gearing up to adopt franchise model for the next stage of expansion.<br /><br />"I think e-commerce play in India is underestimated. Everybody's thinking there is bubble building up. No. I think e-commerce is going to explode in this country," Mahindra Group Chairman and Managing Director Anand Mahindra said.</p>.<p><br />When asked if the group was ready to tap the segment, he said: "We are beginning to go into e-commerce Mom & Me certainly will be a part of it."<br /><br />On whether the group would be looking to invest in other e-commerce companies, Mahindra said at present the focus was on expanding the reach of Mom & Me. "This is where are. Where could it lead to, who knows? But right now focus is only on Mom & Me," he said.</p>