Geared up for the outdoors
The new collection includes Pure Green collection, Vibrant Colour Collection and Wet Wick series. All the clothes offer the much-needed comfort that is integral to intense outdoor sports. “We have a set of designers who keep working on new trends and focus on the functionality of each of these. With every new collection, we like to upgrade our work,” explains Harkirat Singh, MD, Woodland India Pvt Ltd. “We want to make outdoor-friendly collection and more importantly, people should be comfortable wearing our clothes especially when they are out in high temperatures,” he adds.
The Pure Green T-Shirt collection is about recycled and processed polyethylene terephthalate (PET) bottles that minimise the damage towards environment. “These plastic bottles don’t disintegrate so they are the worst pollutants of the environment. We reuse them and create eco-friendly products using the best of technology,” he adds. The Pure Green shoes (recycle) process provides a very high quality rubber which would otherwise be an industrial waste. The soles consist of certain percentage of used automobile tyres.
In the high temperatures of summer, one tends to perspire easily. The Wet Wick collection ensures that one is comfortable outdoors as it has the capacity to control odour and is made up of high-tech continuous filament yarn that helps pull out sweat into a larger space. This makes the fabric more breathable. “So when you wear this collection, you don’t sweat or feel lethargic,” says Harkirat.
The Vibrant Colour collection offers T-shirts in vibrant shades that are inspired by nature, including both cool and warm hues. The colours that serve as the foundation of the summer palette are a combination of loud and subtle. “The T-shirts are in bright colours and not boring ones,” he says.
Woodland is best known for its shoes and as far as the shoes are concerned, it never leaves a stone unturned to make sure that they are the best. The same goes for the latest collection too. “Our shoes are breathable, eco-friendly and waterproof. They have a two-way membrane so that water doesn’t go in in the case of outdoor activities and moisture comes out when you sweat,” he says.
Devaiah, a professional, wore a yellow T-shirt and grey pants with a pair of brown shoes. He carried the ‘Explore More’ bag to complete the look.
Punchline: “Though the clothes are very rugged, you can use them anywhere. I really like the bright colours too.”
Price: T-shirt (Rs 1,695), shoes (Rs 4,695), pants (Rs 3,895) and bag (Rs 6,495).
Vyshak, who recently graduated from MS Ramaiah College of Arts, Science and Commerce, opted for a red T-shirt, green pants and blue shoes.
Punchline: “I love these shoes as they have a good grip and are great for running. The clothes are great and fit well.”
Price: T-shirt (Rs 1,895), pants (Rs 2,695) and shoes (Rs 3,495).
Vivek, an engineering student of HKBK College of Engineering, teamed an orange T-shirt with blue shorts and a pair of floaters. He also carried a blue bag.
Punchline: “I will wear this when I go out with friends. These clothes are comfortable for the summer.”
Price: Orange T-shirt (Rs 1,895), blue shorts (Rs 2,695), floaters (Rs 2,795) and blue bag (Rs 3,195).
Kiran Subbaiah, a professional, went for a subtle look with a black T-shirt, casual denims and shoes.
Punchline: “The brand is known for its trekking clothes. The best part is that the outfits are very comfortable so one can enjoy outdoors and be comfortable at the same time.”
Price: T-shirt (Rs 1,895), denims (Rs 3,495) and shoes (Rs 3,595).
Kiran Kumar CM, a student of Volvo Raste College of Engineering, wore a grey shirt along with red pants. A pair of grey shoes matched his shirt.
Punchline: “I love these clothes. They are cool, casual and comfortable. They are ideal for everyday use.”
Price: Shirt (Rs 1,295), pants (Rs 2,895), shoes (Rs 3,995).
Aneesh Reshmi,a model, wore a green and yellow striped shirt along with maroon corduroy pants and black shoes.
Punchline: “These clothes are durable and of really good quality. The brand is well-known, the fit is really good and the shoes are very cool.”
Price: T-shirt (Rs 1,895), pants (Rs 2,495) and shoes (Rs 3,495).