Jewellery has always been my passion, says Amrita Rao

TV debut

She is best known for the innocence and charm in her role as Poonam in Sooraj Barjatya’s Vivah. With a few more promising performances in movies like Ishq Vishk, Main Hoon Na and Ab Ke Baras, Amrita Rao has now made her television debut with Jaipur Jewellery Show, a five part series which takes viewers through some of the reputed and oldest jewellery houses of Pink City.

Aired on NDTV Good Times, the show is hosted and anchored by Rao where she speaks to some of the oldest and most experienced jewellers of Rajasthan and touches upon many interesting facts about jewellery.

“I have always been fascinated by pure gold. When I was introduced to Rajasthani jewellery during the show, it kind of opened my perspective about zaroud and kundan jewellery. This is a whole new art which is very intricate and difficult,” Rao tells Metrolife.
 Further explaining about her love for jewellery, she adds, “Jewellery has always been my passion. Ever since childhood, I have been the kind of girl who used to open her mom’s treasure box and try the jewellery. Also, I never wanted to depend on anyone for my jewellery. So being a part of this show gave me an opportunity to experience and live my passion in a professional manner.”

On being asked about her stint on TV, Rao explains, “I took this show because it’s creatively exciting and informative. These are the benefits of being a part of this industry. You can always get the chance to do something different in the same category. And when you are associated with a brand, you carry a certain privilege along with it.”

Besides her TV presence, it has been a while since Rao’s fans saw her on the big screen. Giving a reason, she says, “Sometimes you make self-imposed choices.”

“As an actress,” she continues, “I have always been very conscious about doing films which I can watch with my family. Moreover, when I have been a part of films like Jolly LLB and Vivah, which need no introduction, I think that’s more important to me than being constantly seen on the screen.”

Rao will soon be seen in a movie based on a “social issue” very soon. “We are going to start with the shooting of the film in the beginning of 2016,” says the Welcome to Sajjanpur actress.


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