Reliance Securities offers unlimited trade for flat fee

"The new offer allows all traders and investors to cap their brokerage expense while offering them unlimited trade option through our platform," RSL Executive Director Vikrant Gurnani said at a conference here.

The distribution and broking brand said new customers can subscribe to the product till February 28. The new product offers unlimited delivery trading and margin trading turnover. "This is the first of its kind product available in the Indian broking industry," Gurnani said.

As an incentive to those who subscribe to this product, RSL would waive off account opening charges; offer shares as collateral facility and SuperTrade Subscription -- a superfast execution platform -- for 90 days, and trading calls on its platform.

The product is aimed to provide huge price advantage -- up to 25-50 per cent brokerage -- to aggressive investors and traders, RSL CEO Retail Broking Kapil Bali said .