Twitter Inc has said it may become profitable for the first time next quarter after slashing expenses over the past year and ramping up deals to sell its data to other companies, which could help to break its reliance on advertising for revenue.
The company also said user growth resumed in the third quarter after stalling in the prior three months.
Twitter has never had a profitable quarter based on generally accepted accounting principles (GAAP), but said it "will likely be GAAP profitable" in the fourth quarter if it hits the high end of its estimates.
The social media company has struggled to convert its appeal among celebrities and public figures such as US President Donald Trump to attract users and advertisers amid fierce competition from Facebook Inc and Snap Inc's Snapchat. It has worked in recent months to sign live-streaming deals and make other changes to improve user experience.
Revenue from data licensing and other sources in the third quarter was $87 million, Twitter said, up 22% from a year earlier. That helped cushion an 8% decrease in advertising revenue.
Twitter said it signed a "significant number" of enterprise deals in the third quarter, which would help stabilise its revenue flow. It did not name the companies it had inked deals with.
Twitter reported quarterly revenue of $590 million, down 4% from a year earlier, attributing much of the decrease to a previously announced decision to wind down its TellApart advertising product.
San Francisco-based Twitter also disclosed that it had discovered an error in how it had measured its user base since 2014 and revised its estimates downward, but said the difference amounted to less than 1%.
The company reported 330 million monthly active users in the quarter ended on September 30, up 4 million from a quarter earlier, helped by email and push notifications.
In the United States, where growth had stalled earlier this year, the number of users rose to 69 million from 68 million.
Analysts on average expected 330.4 million monthly active users worldwide and 69 million in the US, according to financial data and analytics firm FactSet.
Twitter said that in past estimates it had wrongly counted people who logged into applications associated with the company's Fabric software platform, which Twitter sold this year to Alphabet Inc's Google.
Unlike Facebook, Twitter does not disclose daily active users, but says that number is less than half the monthly figure.
The decline in quarterly revenue was the third since Twitter's debut as a public company in 2013 and raised concerns about growth among some analysts.
Twitter Chief Executive Jack Dorsey said on a conference call that the company was trying out ways to attract and engage more users.
"We're playing a lot with better matching people with their interests and with topics they care about. This is an area of experimentation," he said.
Twitter's net loss narrowed to $21 million, or 3 cents per share, from $103 million, or 15 cents per share, a year earlier. Excluding items, the company earned 10 cents per share.
Twitter cut expenses by 16% from a year earlier. Stock-based compensation declined 36%, but Twitter said the cuts were broad-based, covering sales and marketing and research and development. Expenses would selectively increase moving forward, the company said. Chief Operating Officer Anthony Noto told analysts that Twitter was still in the early stages of exploring a product around its TweetDeck interface.
"We've only done concept tests," he said.
The company has stepped up efforts to keep people hooked through live-streaming deals, including for concerts, professional golf and news programs. Twitter last month began testing tweets as long as 280 characters, double the existing cap.
