<p>The makers of <a href="https://www.deccanherald.com/tag/burj-khalifa" target="_blank">Burj Khalifa </a>on Sunday marked their formal entry into <a href="https://www.deccanherald.com/tag/jammu-and-kashmir" target="_blank">Jammu and Kashmir</a>, performing the groundbreaking ceremony for the first foreign direct investment in the Union territory -- a shopping mall and a multipurpose tower on the outskirts of Srinagar.</p>.<p>Lieutenant Governor Manoj Sinha performed the groundbreaking ceremony for the Rs 500 crore project that envisages creating over 10,000 jobs in the valley.</p>.<p>This is the first FDI project in Jammu and Kashmir after <a href="https://www.deccanherald.com/national/peoples-support-to-pm-modi-made-abrogation-of-article-370-possible-anurag-thakur-1182448.html" target="_blank">Article 370 was repealed</a> by the Centre in 2019.</p>.<p>The CEO of EMAAR group, Amit Jain, and Bollywood actors Vivek Oberoi and Neetu Chandra were among those present at the 'Bhumi Pujan' and foundation laying ceremony.</p>.<p>Sinha asked the EMAAR group -- the makers of Dubai Mall and Burj Khalifa, to look at the possibility of completing the project ahead of the three-year deadline.</p>.<p>"If the Parliament complex can be completed within 1.5 years, we can certainly expect this to be completed earlier," Sinha said.</p>.<p>Jain said his company's investments in Jammu and Kashmir will have a ripple effect.</p>.<p>He said every rupee invested will bring in nine rupees of more investments. This Rs 500 crore investment should lead to Rs 5,000 crore investments.</p>.<p>Asked if his company was looking at investing in other sectors in Jammu and Kashmir, Jain said there are other companies from the Gulf which are looking at those possibilities.</p>.<p>"The Dubai World is looking at setting up logistics centres. There is Emirates airlines which might be setting up centres here," he said.</p>.<p>Jain said this project was just beginning and can bring in investors from other countries like Saudi Arabia.</p>.<p>Asked if Kashmir can be the next Dubai, Jain said: "Why not? Sky is the limit and that's what we should aim for."</p>.<p>He said the company will be employing locals. "These are hardworking people. The hospitality of Kashmir and known world over," he added.</p>.<p>Neetu Chandra, who had acted in Akshay Kumar-starrer <em>Garam Masala</em>, said it was her first visit to Kashmir and she has been mesmerized by the beauty.</p>.<p>“As a film producer, I am looking forward … I will do recce here, I am planning two films with my brother who is also a producer,” she said.</p>.<p>Vivek Oberoi said EMAAR is a global brand which is investing in Kashmir in a big way.</p>.<p>“EMAAR is a global brand from the UAE. They are making a huge investment here which is going to create more than 10,000 jobs for locals. I wish there is increase in economic activities,” he said.</p>.<p>Oberoi said Kashmiri youth are talented, loving, caring and famous for hospitality.</p>.<p>"I am already investing in Kashmir in education. We have a company here called Aspire which helps train people for competitive exams. I feel there are a lot of amazing things happening here," he said.</p>
<p>The makers of <a href="https://www.deccanherald.com/tag/burj-khalifa" target="_blank">Burj Khalifa </a>on Sunday marked their formal entry into <a href="https://www.deccanherald.com/tag/jammu-and-kashmir" target="_blank">Jammu and Kashmir</a>, performing the groundbreaking ceremony for the first foreign direct investment in the Union territory -- a shopping mall and a multipurpose tower on the outskirts of Srinagar.</p>.<p>Lieutenant Governor Manoj Sinha performed the groundbreaking ceremony for the Rs 500 crore project that envisages creating over 10,000 jobs in the valley.</p>.<p>This is the first FDI project in Jammu and Kashmir after <a href="https://www.deccanherald.com/national/peoples-support-to-pm-modi-made-abrogation-of-article-370-possible-anurag-thakur-1182448.html" target="_blank">Article 370 was repealed</a> by the Centre in 2019.</p>.<p>The CEO of EMAAR group, Amit Jain, and Bollywood actors Vivek Oberoi and Neetu Chandra were among those present at the 'Bhumi Pujan' and foundation laying ceremony.</p>.<p>Sinha asked the EMAAR group -- the makers of Dubai Mall and Burj Khalifa, to look at the possibility of completing the project ahead of the three-year deadline.</p>.<p>"If the Parliament complex can be completed within 1.5 years, we can certainly expect this to be completed earlier," Sinha said.</p>.<p>Jain said his company's investments in Jammu and Kashmir will have a ripple effect.</p>.<p>He said every rupee invested will bring in nine rupees of more investments. This Rs 500 crore investment should lead to Rs 5,000 crore investments.</p>.<p>Asked if his company was looking at investing in other sectors in Jammu and Kashmir, Jain said there are other companies from the Gulf which are looking at those possibilities.</p>.<p>"The Dubai World is looking at setting up logistics centres. There is Emirates airlines which might be setting up centres here," he said.</p>.<p>Jain said this project was just beginning and can bring in investors from other countries like Saudi Arabia.</p>.<p>Asked if Kashmir can be the next Dubai, Jain said: "Why not? Sky is the limit and that's what we should aim for."</p>.<p>He said the company will be employing locals. "These are hardworking people. The hospitality of Kashmir and known world over," he added.</p>.<p>Neetu Chandra, who had acted in Akshay Kumar-starrer <em>Garam Masala</em>, said it was her first visit to Kashmir and she has been mesmerized by the beauty.</p>.<p>“As a film producer, I am looking forward … I will do recce here, I am planning two films with my brother who is also a producer,” she said.</p>.<p>Vivek Oberoi said EMAAR is a global brand which is investing in Kashmir in a big way.</p>.<p>“EMAAR is a global brand from the UAE. They are making a huge investment here which is going to create more than 10,000 jobs for locals. I wish there is increase in economic activities,” he said.</p>.<p>Oberoi said Kashmiri youth are talented, loving, caring and famous for hospitality.</p>.<p>"I am already investing in Kashmir in education. We have a company here called Aspire which helps train people for competitive exams. I feel there are a lot of amazing things happening here," he said.</p>