<p>In the past one month, which some people referred to as the ‘month of miseries’, while other called it a ‘surgical strike on black money’ in the context of demonetisation, one sure thing that has taken place is the move towards a cashless society. It is expected to benefit a lot of companies in the online payment space.<br /><br />“The move towards a cashless society is extremely fruitful to us. Our company caters to users and businesses to consult an expert to solve their problems. In that regard, a cashless society primarily changes the functioning of multiple businesses and SMEs, who have so far relied only on cash. In this regard, multiple businesses and budding entrepreneurs will need help in finances, legal and operations, and we have seen an increased demand for such consultations post demonetisation,” says Shashank Murali, Co-Founder and CEO of TapChief.<br /><br />TapChief, an on-demand finance advisory company, is the brainchild of BITS Pilani Alumni — Shashank Murali, Binay Krishna and Arjun Krishna. Headquartered in Bengaluru, the company was incepted in February 2016. But the company’s operations don’t stop with finance advisory — business consultation and career-related problems consultation seem to be their core verticals.<br /><br />The company offers two primary ways to consult an expert — Pay As You Go (PYG) model and Coach model. “In the PYG model, a user needs to pay the consultation charge for a particular expert to consult him/her. The consultation charges are set by the experts themselves for their profile and hence the charges vary from expert to expert in this model,” says Murali, adding that the company charges a commission on every such paid consultation to the expert.<br /><br />“In the Coach model, TapChief offers specific specialised services where users consult a specific expert over a series of consultations as opposed to a single consultation,” Murali adds. Here, services come at a standardised price with prices starting at as low as Rs 299 (unlike the PYG Model), and the company again charges a commission to the experts.<br /><br />The company, which has eight full-time employees, thinks that it does not have any direct competition at the moment. With TapChief, a user can consult experts in over 50 different cities, and by January 2017, across 10 countries. “Moreover, our strong approach to finding the right expert by understanding a user’s problem and leveraging technology to suggest the best expert for that particular problem makes us a key platform to consult experts,” he adds.<br /><br />TapChief as a platform lists about 5,000 experts from close to 2,000 organisations. These experts include CEOs, entrepreneurs, consultants, investment bankers, and senior executives. “We have currently seen over 50,000 minutes in terms of telephonic consultations, and we project to grow it up to 1.5-2 million by the end of 2017,” Murali says.<br /><br /> </p>
<p>In the past one month, which some people referred to as the ‘month of miseries’, while other called it a ‘surgical strike on black money’ in the context of demonetisation, one sure thing that has taken place is the move towards a cashless society. It is expected to benefit a lot of companies in the online payment space.<br /><br />“The move towards a cashless society is extremely fruitful to us. Our company caters to users and businesses to consult an expert to solve their problems. In that regard, a cashless society primarily changes the functioning of multiple businesses and SMEs, who have so far relied only on cash. In this regard, multiple businesses and budding entrepreneurs will need help in finances, legal and operations, and we have seen an increased demand for such consultations post demonetisation,” says Shashank Murali, Co-Founder and CEO of TapChief.<br /><br />TapChief, an on-demand finance advisory company, is the brainchild of BITS Pilani Alumni — Shashank Murali, Binay Krishna and Arjun Krishna. Headquartered in Bengaluru, the company was incepted in February 2016. But the company’s operations don’t stop with finance advisory — business consultation and career-related problems consultation seem to be their core verticals.<br /><br />The company offers two primary ways to consult an expert — Pay As You Go (PYG) model and Coach model. “In the PYG model, a user needs to pay the consultation charge for a particular expert to consult him/her. The consultation charges are set by the experts themselves for their profile and hence the charges vary from expert to expert in this model,” says Murali, adding that the company charges a commission on every such paid consultation to the expert.<br /><br />“In the Coach model, TapChief offers specific specialised services where users consult a specific expert over a series of consultations as opposed to a single consultation,” Murali adds. Here, services come at a standardised price with prices starting at as low as Rs 299 (unlike the PYG Model), and the company again charges a commission to the experts.<br /><br />The company, which has eight full-time employees, thinks that it does not have any direct competition at the moment. With TapChief, a user can consult experts in over 50 different cities, and by January 2017, across 10 countries. “Moreover, our strong approach to finding the right expert by understanding a user’s problem and leveraging technology to suggest the best expert for that particular problem makes us a key platform to consult experts,” he adds.<br /><br />TapChief as a platform lists about 5,000 experts from close to 2,000 organisations. These experts include CEOs, entrepreneurs, consultants, investment bankers, and senior executives. “We have currently seen over 50,000 minutes in terms of telephonic consultations, and we project to grow it up to 1.5-2 million by the end of 2017,” Murali says.<br /><br /> </p>
