More young adults into social smoking

Fewer people are smoking today but social smoking, which is puffing intermittently or only in given situations, has increased among young adults, a study has found.

"Introducing smoke-free outdoor bars could reduce social smoking by removing cues that stimulate this behaviour and changing the environment that facilitates it," said Janet Hoek, professor at the University of Otago, who led the study.

The study authors carried out in-depth interviews with a group of social smokers, aged between 19 and 25 years, who were recruited through Facebook, posters in cafes, supermarkets and on community notice boards.

An analysis of the interview transcripts found that social smokers often had conflicted identities. Participants found it very difficult to reconcile their stated identity as non-smokers who smoke, the journal Tobacco Control reports.

They managed this conflict by limiting where and when they smoked, and by sharply differentiating themselves from smokers, to whom, by and large, they felt superior, according to an Otago statement.

Participants described smoking and drinking as going “hand in hand”. Some indicated that alcohol prompted cravings for a cigarette, something they did not otherwise experience.
More fundamentally, alcohol enabled them to absolve themselves of responsibility for their actions, which they inevitably regretted.

Drinking thus supported and even induced “binge smoking” and yet also distanced them from this behaviour, enabling them to maintain their “non-smoker” persona.

Narendra Modi or Rahul Gandhi? Who will win the battle royale of the Lok Sabha Elections 2019


Get real-time news updates, views and analysis on Lok Sabha Elections 2019 on Deccanherald.com/news/lok-sabha-elections-2019 


Like us on Facebook or follow us on Twitter and Instagram with #DHPoliticalTheatre for live updates on the Indian general elections 2019.

Liked the story?

  • 0

    Happy
  • 0

    Amused
  • 0

    Sad
  • 0

    Frustrated
  • 0

    Angry