JOIN USWith used car business growing faster, Hyundai Motor India, the country’s largest exporter and second largest automobile manufacturer, has taken a fresh initiative to focus on Hyundai Advantage — the arm dealing with the used car business. Hyundai buys all the cars of any make and any model under the exchange scheme.
Hyundai Advantage, launched in the year 2006 with six dealers across six locations, now has 69 operational dealers across 49 locations in India.
The plan now is to take the number up to 108 across 59 cities by the end of 2009 and to 200 operational dealers by the end of 2010, said the company.
Commenting on the occasion, HMIL Senior VP Marketing & Sales, Arvind Saxena, said, “The 1.3 million used-car business in India is expected to grow exponentially in the next few years.
We want to aggressively focus on Hyundai Advantage, as it will not only help us retain our old customers through exchange and upgrade schemes but will also make an interesting business proposition given the phenomenal market for used cars in India.”
Strict quality standards are maintained to ensure that the used cars sold are of a superior quality and the used car buyer gets complete peace of mind. Each used car is put through a rigorous series of checks, which covers every aspect of the car’s functioning, hence, each customer is assured of a certified used car in very good condition, the company claimed. The benefits at Hyundai Advantage are: credibility assured with company backed operations, hassle free payment, etc.