Mercedes strengthens SUV spread

Mercedes strengthens SUV spread

Mercedes strengthens SUV spread
Mercedes-Benz India has further strengthened its SUV segment with the launch of its luxurious compact SUV, the new GLA. After creating a mark for itself, the new GLA comes with an even more powerful appearance and host of new features.

The new GLA is progressive and sportier with expressive design and revamped safety features to match the high standards of Mercedes-Benz. With the new GLA, Mercedes-Benz India is offering a versatile range of products aimed at a young, successful and dynamic customer base, which increasingly prefers a Mercedes-Benz. The new GLA was launched by Mercedes-Benz India Vice President (Sales and Marketing) Michael Jopp in Mumbai recently.

“The GLA is an artful delineation of an urban SUV that fulfils the needs and desires of the avid adventurer who likes to arrive in style, wherever they go. Be it on daily tarmac or those weekend getaways, the GLA promises to enthral every emotion. The GLA is positioned towards the new-generation customers who aspire to own a stylish and dynamic luxury SUV, which perfectly combines practicality with emotive driving experience. With the launch of the new GLA, we are confident of remaining the first choice for customers, who desire sporty designs, top-notch interiors coupled with class leading performance and uncompromised safety features,” Jopp said.

“This compact luxury SUV is designed keeping in mind the varied Indian road conditions and subsequent customer expectations. It is by far one of our key volume sellers and we are confident that our customers will be bestowed by its unmatched beauty, capability and reliability,” he added. 

The GLA 220 d boasts of a 4MATIC drivetrain, mated to a 7G Dual Clutch Transmission. Its external highlights includes LED high performance headlamps with fiber optics, crystal look LED tail lights with innovative reflector technology, front-end design with substantial radiator grille, and new 18-inch alloy wheels, while its interior is composed of central colour multifunction display — 11.4 cm screen diagonal, Tube-look: Back plate with concentric rings and pointers in metallic silver and red needles with ECO display to encourage a fuel-efficient driving style.

The new Mercedes-Benz GLA is priced in the range of Rs 30.65 lakh to Rs 36.75 lakh (ex-showroom Pune).
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