Toyota Kirloskar Motor launches 'Etios Liva'

The word Liva has been coined from the dynamic and positive terms, ‘Lively and Live life to the fullest’, which reflect the spirit and image of the car and is targeted at today’s youth, the company said. Etios sedan and the hatchback Etios Liva, built on the same platform, have been specifically developed for the Indian customers.

Tagged, ‘Q Class Hatch’, Etios Liva is designed to portray a youthful and sporty image, which will carry forward the ‘Q’ Class experience from Etios, offering Toyota’s QDR standard, Quality, Durability and Reliability at an affordable price.

Etios Liva will be available in four variants, J, G, V and VX, competitively priced between Rs 3.99 lakh and Rs 5.99 lakh (ex-showroom Delhi). The product highlights include youthful and sporty design, best-in-class cabin space, superior ride comfort and best-in-class fuel efficiency.

High output

A newly developed 1.2 l, 16V DOHC engine coupled with a 5-Speed manual transmission that produces high output for superior driving performance. The torque is available at low rpm for less gear shifting and stress-free city driving.

The Etios boasts of a mileage of 18.31 kmpl. Electric power, tilt steering ensures a good ergonomic driving experience andcomes with audio controls and the flat type rear floor design offers ease of movement for rear seat passengers.

With its rigid body structure and Mac Pherson Strut, the Etios has superior dampening performance providing superior ride comfort. A class-first ‘clean air filter’ which is standard across all grades for purified air in the cabin.

Commenting on the launch of the Etios Liva, Toyota Motor Asia Pacific President (Marketing and Sales) Hiroji Onishi said: “The Etios Liva has been designed focusing on the Indian customer’s aspirations, tastes and preferences that were gathered, studied and understood through extensive research.”

The car has been stylishly designed and comes with aero kits with front, rear and side skirt that is sure to make heads turn.

The sporty steering wheel, instrument panel designed to give an aircraft cockpit image, a premium audio system with Aux in, USB and a wireless remote adds on to the sporty image of the car.

Its two-toned ergonomically designed interiors are comfortable and sporty.

The area surrounding the driver’s seat is given the image of a cockpit by separating the operating zone from the display zone and the large centre meter panel, that provides excellent visibility and easy to read dials.

The Etios has various active and passive safety features like energy absorbing body shell, driver & passenger air bags, Anti-lock Braking System with Electronic Brakeforce Distribution and seatbelts.